Traditionalist/Veteran Case Study:

You are the leadership team for a pediatrics ward at a mid-sized hospital. Due to some recent cutbacks in staff, there are many children who are not getting the attentive care they need to assist them in emotional rehabilitation. Your team has decided to develop a program using volunteers to read to kids for several hours a day. Based on an understanding of the characteristics of the Traditionalist generational cohort, what would be your plan for recruiting, training, and retaining volunteers from this group?.

What are some of the key issues involved?
How might you get Traditionalists involved with your program?
Whats your next move and subsequent moves?