Google “Social Media Fails” then give yourself an hour to laugh, be shocked, and get mad at all the stupid that exists in our world. 😉
Now read this blog about the restaurant Applebees and what NOT to do in the social media world: https://rlstollar.wordpress.com/2013/02/02/applebees-overnight-social-media-meltdown-a-photo-essay/
Go out and find your own example of a business and write up a 2 page essay explaining to me what happened, what went wrong, who’s fault was it and what the company is doing (if any) to fix the issue. Imagine if you ran the company, what would you do?