The group selected an app and website based company called Robinhood. The company was formed by two students, roommates, and classmates at Stanford University. Baiju Bhatt and Vladimir Tenev graduated and moved briefly to New York state to create technology for hedge funds. After witnessing trading companies on Wall Street upcharge day to day people to initiate every trade, the partners returned to California to build their dream. Robinhood was founded in April 2013 in Menlo Park, California. But the company offers job opportunities in more locations. Headquarters are still located in Menlo Park, CA this area is used to employ corporate employees.