You need to create a new product (this could be a good or a service) for a local Hong Kong organization to be launched in another country of your choice. What nonmarket forces could impact on this company because of the new product and country identified in above. And how could the company be prepared and/or respond to these nonmarket force?

You should refer attached Assignment Criteria, especially the 3 questions and MARKING GRID. MARKING GRID is very important to write this Essay.

You should write the Executive Summary at the beginning and Conclusion & Recommendation at the end of this Essay

Please also provide the Reference List and any Appendices but they are all NOT included in the word count.