1900-2000 words , Digital Technologies Picture including cloud computing, IoT, AI etc , to share your thought leadership or professional lessons learned,
– A word on headlines
You can get caught up in trying to create a clever headline. Don’t.
Just keep it simple, descriptive and to the point.
Yes, you can get creative with alliteration or word-play but not at the expense of telling your reader what your blog is, and why they should read it.
Some quick tips:
* Keep headlines under ten words
* List-style articles with associated headings perform well
* Leave your headline until the end – it’s often easier to reverse engineer your headline after you’ve written your blog
Also think about using subheaders to break up your text into easily digestible portions. More on subheaders below.
And remember to add an eye-catching header image to front your blog. Just drag and drop into the template above your headline – which brings me on to…
– Getting creative with complementary content
Finishing touches that make all the difference
Once you have finalised your copy – and proofed it – you can add the finishing touches that will make your blog easier to read, and more attractive.