APA Marketing

Uniqlo – wK6 DQ

Same as before. like the 1 page paper about a certain article that is going to be used for my final paper about uniqlo. this time its about the media plan I’m going to apply for the company to promote its product.

Wk6 DQ1
Discussion Question 1   (Directed at upcoming PA2) Graduate Level

Prior to reading this DQ, please read the PA2 assignment and understand what the assignment is asking you to complete. Once you have an understanding of the PA2 assignment, please continue to the paragraph below to complete DQ1.

Using the Library Information Resource Network (LIRN), JSTOR, or any other electronic journal database, research one (1) peer-reviewed article that can be used to answer your upcoming PA2 assignment. Your discussion should summarize the article in such a way that it can justify any arguments you may present in your PA2 assignment and should be different than the abstract. In addition to your researched peer-reviewed article, you must include an example of the article researched as it is applied by industry (company, business entity, and so forth).

Please note: This article summary should not be the only article researched for your PA2 assignment. You may (and should) have several other articles researched in order to fully answer your PA2 assignment. The concept of this DQ is to allow students to be proactive in the research necessary to complete this assignment. You may use your article summary, partially or in its entirety in your PA2 assignment.

Important: Please ensure that you insert your reference for the article in APA format, as your reference in your discussion post. Depending on which electronic database you use, you should see a Cite selection for your article. In addition, there should be a variety of articles summarized and as such, students should have different articles summarized. Your summary MUST include ALL of the following (include every item in the bullet list below, or you will not receive full credit):

Clearly state what the article is about and its purpose
How the article and/or author(s) support your argument(s)
Most important aspects of the article
Any findings and conclusions
Approximately 250 to 350 words in length
Include the article Abstract in your posting (your summary should be original)
Include the industry example demonstrating the application of your researched article
IMPORTANT – Include the citation and reference for the article

I’ll post below the instructions for my final paper which is my CLA2 so that you’ll have an idea on how to work on my 1-page essay