Business and Management MLA

Program Initial Executive Summary

An Executive Summary is ideally a one- or two-page overview of your program, which presents a concise and convincing argument for the success of your program concept.    Select one of the project ideas you submitted and expand on the idea information outlined in the earlier assignment using the attached format to provide an initial executive summary for your program.

At the end of the course, this initial Executive Summary will be re-written and improved after you have written the body of the Business Case.